FAQ | Pixoo Media
Find answers to frequently asked questions Learn more about our branding, web design, social media, and other solutions to take your business to the next level.
Frankly, it’s the best in the business and we’ll back that up with references from our clients. Pixoo Media at the speed of your business. Our Trainers and operations teams offer support in multiple time zones on the phone, via email, WhatsApp, social media or our “Frequently Asked Questions” that gives you instant access to vast array of answers to digital topics, which is updated every week. We pride ourselves in above and beyond customer service for all of our clients.
Our team creates presentations, one sheets, and other collateral that meets your company’s brand standards. Receive our success stories, pre-built proposals, category-specific decks, and reporting that is client-facing. Your client will never see, hear, or know about Pixoo Media – we work for you.
All digital media planning and media buying is done in-house. Each campaign is assigned a Pixoo Media Campaign Manager who handles your client’s campaign optimization. No “set it and forget it” with Pixoo Media campaigns!
Pixoo Media Perfect Agency for your Business. Branding & identity, Website & Digital, Digital Marketing, Business Management. For All Your Needs. To support bigger marketing budgets in automotive, political, concert promotion, financial, and higher education we’ve created industry-specific decks to give you the expertise to win new clients.
Marketing isn’t something that you can just do. It has to be measured and monitored to ensure that campaigns are working. Therefore, your clients are going to want to know how you do that. Be transparent and explain as much as you can here about how you monitor your marketing campaigns and provide results for people. This will give them valuable insight while also allowing them to build trust in your agency’s ability to handle their marketing needs.
No matter how much data is out there and no matter how much success other brands have, there are still some companies that want to question whether they need digital marketing or not. This is your chance to reiterate the value of a solid digital marketing strategy and give people plenty of reasons why they should choose you to help launch their efforts in the best way possible. Reassure people that without digital marketing, they don’t stand a chance in the modern world of business, and that you can help them avoid getting lost in the shuffle.
This is a question that’s more about showcasing your expertise and building confidence in people, and it’s one that can do a lot for your branding.
Yes, we can manage your Facebook, Twitter, Instagram, etc, accounts for you! We discover content to post, write and schedule posts, retweet, and provide reporting. We’ll also engage with your audience by responding to positive sentiment comments, liking tweets, etc.
However, we need someone on your team to monitor social media as we do not provide 24/7 support or customer service. You’ll be responsible for responding to customer questions, requests, and feedback, as you have more knowledge and a deeper connection to your organization than us. If you need help responding to negative comments or customer questions, we can help, but ultimately the answer must come from you.
Because we don’t have packages or templated solutions, we cannot provide pricing information without receiving details from you about your company and your goals. Goals first, proposal second. Tell us your goals.
We typically ask all of our potential clients: “how much money do you have set aside for this project?”
The purpose of this question is to give us an understanding of whether or not we can realistically help you, or if we need to recommend a different company to meet your needs.
If you cannot tell us “How much money you have set aside” we will provide an estimated range for you to review before moving into a proposal stage, in order to ensure we do not waste our time or yours.
Branding & Identity
Branding is the process of creating a unique name, design, and image that distinguishes your business from others.
Branding is important because it helps businesses establish a unique identity and builds brand loyalty among customers.
The time it takes to create a brand identity varies depending on the complexity of the project. However, it typically takes anywhere from 4 to 12 weeks.
A brand style guide is a document that outlines the design elements, typography, color scheme, and other visual aspects of a brand.
Yes, a brand style guide is essential to maintaining consistency in your branding efforts and ensuring that your brand is represented accurately across all channels.
A brand message is the core message that a brand wants to communicate to its target audience.
To create a memorable brand, focus on creating a unique name, design, and message that resonates with your target audience.
Brand equity is the value that a brand adds to a product or service through its name, design, and reputation.
Brand positioning is the process of defining how a brand is different from its competitors and where it fits in the marketplace.
Brand personality is the set of human characteristics that a brand is associated with, such as friendly, innovative, or trustworthy.
Digital Marketing
Digital marketing refers to advertising delivered through digital channels such as search engines, social media, email, and websites.
Digital marketing can help your business reach a wider audience, generate leads, and increase conversions.
SEO stands for search engine optimization. It is the process of optimizing your website to rank higher in search engine results pages (SERPs).
PPC stands for pay-per-click. It is an advertising model where advertisers pay each time a user clicks on one of their ads.
Social media marketing is the use of social media platforms to promote a product or service.
You can measure the success of your digital marketing campaign through metrics such as website traffic, conversion rate, and ROI.
Content marketing is the use of valuable and informative content to attract and engage an audience.
Email marketing is the use of email to promote products or services to a targeted audience.
Social media advertising is the use of paid advertising on social media platforms to promote products or services.
Influencer marketing is the use of influential people on social media to promote products or services to their followers.
Website & Digital
Web design is the process of creating the visual elements of a website, including layout, colors, typography, and images.
Responsive design is an approach to web design that ensures a website looks good and functions well on all devices, including desktops, tablets, and smartphones.
Website hosting is the process of storing a website on a server and making it accessible to the internet.
Website maintenance refers to the ongoing process of keeping a website up-to-date and running smoothly.
Website optimization is the process of improving a website’s speed, usability, and search engine visibility.
Photography & Videography Services
Commercial photography is photography created for commercial purposes, such as advertising or marketing.
Event photography is photography created at events, such as weddings, conferences, and trade shows.
Product photography is photography created to showcase a product, often for use in advertising or e-commerce.
Videography is the process of capturing video footage for a variety of purposes, including advertising, marketing, and entertainment.
Post-production is the process of editing and enhancing photographs or video footage to create a final product.
Video & Animation
Video production is the process of creating a video, from concept development to shooting and editing.
Animation is the process of creating the illusion of motion through a series of static images.
2D animation is a type of animation where objects are created and manipulated on a two-dimensional plane.
3D animation is a type of animation where objects are created and manipulated in a three-dimensional space.
Motion graphics is the use of animation and visual effects to create the illusion of movement or enhance the visual appeal of a video or presentation.
IT Solutions
IT consulting is the process of providing expert advice and guidance to businesses on how to best use technology to achieve their goals.
Network security is the process of protecting computer networks from unauthorized access, misuse, and attacks.
Cloud computing is the delivery of computing services over the internet, including servers, storage, and software.
Data backup is the process of creating a copy of important data to protect against data loss due to hardware failure, theft, or natural disasters.
Software development is the process of creating computer software, from initial concept to final product.
Writing & Translation
Content marketing is the use of valuable and informative content to attract and engage an audience.
Copywriting is the process of creating written content for advertising or promotional purposes.
Translation is the process of converting written text from one language to another while maintaining the meaning and context of the original text.
Localization is the process of adapting content to suit the cultural and linguistic differences of a specific region or country.
Proofreading is the process of checking written content for errors in grammar, spelling, and punctuation.
Business Management
Business strategy is the long-term plan for a business that outlines its goals, objectives, and direction.
Project management is the process of overseeing and organizing resources to achieve specific project goals within a defined timeline and budget.
Financial management is the process of managing a business’s financial resources, including budgeting, forecasting, and financial analysis.
Human resource management is the process of managing a business’s employees, including recruitment, training, and performance management.
Marketing management is the process of developing and implementing marketing strategies to promote a business’s products or services.